The purpose of graphic design is to look good and also communicate an important message. When designing a business card, you want the design to be visually delightful and at the same time, it should highlight vital information about yourself and your business.
Some of the most successful business cards out there are black and white designs. Without the use of a lot of color, the black and white card looks elegant and does not distract the viewer from the vital information. Some designs will even use a splash of one color, usually a primary color like red, yellow or blue to bring out a logo or business name.
You may think that black and white is a very limited design choice, but check out these 20 black and white business card designs below. You'll find there are whimsical, formal, playful, cartoonish and modern ways to design in two colors.
This is one of my favorites! The off-kilter font knocked out of a black background can carry an entire business card design! Image via cardobserver.com.
A unique die-cut card works in simple black and white. Image via cardflare.com.
This example uses a splash of yellow to add interest and highlight contact information. Image via inspirationfeed.com.
Black letters on an embossed white card create such a simple and beautiful design! Image via dingbatpress.com.
The intricate pattern in the background works because it's white on white. If it were done in full-color, the pattern would distract from the focal point of the card, the "crest" or emblem in the middle. Image via webdesignledger.com.
Another simple solution. I like the use of the wine glass and fork and knife icons to illustrate that this is for a restaurant. Image via businesscarddesign.com.
The highlights and off-white paper add a level of interest to these business cards. I really like the alternating typefaces used here too. This card takes a lot of risks, but executes the design really well! Image via inspiredm.com.
The early-internet font and black and white pixelated background make this design truly unique. Image via cardflare.com.
Here's another example of how well patterns can work on a black and white business card. Image via mybusinesscarddesign.com.
I admire the freestyle, grungy feel of this 'paint-splattered' card. Image via cardonizer.com.
Putting a white shape on the edge of an all black card creates a strange, off-balance effect and an added level of interest. Image via businessinsider.com.
The best business card designs align with what the person or business does. For a sound designer this card shows a frequency wave and also the black concentric circles of either a record or an amplifier. Image via businesscarddesignideas.com.
This card uses three cute cartoon variations on the back. I like how playful the design is. Image via pinballpublishing.com.
Keeping it simple with a straight-forward black and white design. If you click through to see the image source, there's actually a tutorial to create this card design. Image via forcg.com.
This black and white design is simple on the front, with a splash of pink in the font. On the reverse side the designer creates a fantasy world of black and white zombies and robots! Image via abduzeedo.com.
This card looks like a library card with 'stamped' fonts for the email address and phone number. I really like border the designer created on the white side of the card. Image via beastpieces.com.
If this was my card, I would add a tiny die-cut hole where the white circle is in the center of the "x." Image via bestbusinesscard.net.
This one is truly unique looking because it's black or white with a bit of silver and gold foil-stamping. I like the idea of designing two slightly different versions of your business card to mix things up a bit. Image via inspirationfeed.com.
I like the cute red heart that adds pizazz to the black and white design. Also, this is a great example of how to use two different fonts that compliment each other well. Image via imaginarydesign.co.uk.
The black glossy background behind some of the text makes it look like the text is being 'selected' or 'moused over' online. Image via cardobserver.com.